Welcome to Roopalee Handicrafts, your destination for timeless elegance and authentic craftsmanship, deeply rooted in the rich textile traditions of Kutch, Gujarat. Established in 1973, Roopalee began as a small, purpose-driven space with a powerful mission: to preserve the fading art forms of Kutchi handwork and bring them to people who value culture, quality, and originality.
Over the decades, we have remained true to that vision. Our collections celebrate the intricate beauty of India’s most iconic handcrafted techniques—Bandhni, Ajrakh, Kalamkari, Mashru, and more. Each piece is lovingly created by skilled artisans, many of whom have learned their craft from generations before them. Their hands don’t just make garments—they carry forward stories, rituals, and heritage woven into every thread.
Welcome to Roopalee Handicrafts a place where tradition, craftsmanship, and culture come together in every stitch.
Our story began in 1973 in the vibrant town of Mandvi, Kutch, when Shri Vinodbhai Doshi laid the foundation of Roopalee with a vision to keep the rich art of Kutchi handicrafts alive. Inspired by the hard work and values of the generations before him, he transformed a humble shop into a thriving space for authentic, handmade products. Today, the legacy continues with the 4th generation of the Doshi family, led by Shri Dipeshbhai Doshi, who remains dedicated to preserving this art form while bringing it to modern homes.
At Roopalee, we collaborate with skilled local artisans to create a wide range of handcrafted items from hand-embroidered shawls, bandhani sarees and dresses, and kurtis, to bedsheets, kaftans, and more. Every piece is thoughtfully made, combining traditional techniques with timeless designs that reflect the vibrant spirit of Kutch.
Over the last 50 years, Roopalee has grown into a name trusted by customers across India. Whether you visit us in Mandvi or shop with us online, we’re committed to offering products that are not only beautiful but also carry the soul of our culture.
We’re proud to be a part of your journey in embracing Indian craftsmanship one handcrafted piece at a time.
Pranoti SampatTrustindex verifies that the original source of the review is Google. I have been buying from them since years and not even once have i been disappointed. Amazing variety and quality and also very reasonable Paresh FuriaTrustindex verifies that the original source of the review is Google. Unique collection with amazing colors of kutch work Hetika FuriaTrustindex verifies that the original source of the review is Google. Best cloth material with best collection Chandni PurechaTrustindex verifies that the original source of the review is Google. Amazing quality material and design at very reasonable price.. go for it without any hesitation 😊 Vandana Ujash DoshiTrustindex verifies that the original source of the review is Google. Super colletion..👌👌👌👌👌 Jyoti GalaTrustindex verifies that the original source of the review is Google. I've got a lovely purchase n value for money Rupal ShahTrustindex verifies that the original source of the review is Google. Very nice collection. Good quality at reasonable price. I hv visited the store few yrs back and still continue to shop with them through online services. Prompt reply and delivery. Daksh DedhiaTrustindex verifies that the original source of the review is Google. Very helpful and expressive staff. They are very sweet and all clothes here are reasonable 🤩🤩🤩 and fabulous
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